The marketing agency with the city at its heart

We set people in motion. We make buildings, regions and cities (world) famous and turn users into fans and active contributors. As an urban agency, we’re inspired and energised by world cities, and transform this into original and eye-catching communication plans. Always backed by a well-conceived strategy and a powerful concept, with maximum impact and lasting results. Experience how our strategists, marketers and campaigners always do things a little bit differently.

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Innovation Districts as Drivers of City Branding
Innovation Districts as Drivers of City Branding

Innovation Districts are of great value to urban renewal, not only in terms of spatial and economic redevelopment, but also with regard to the enrichment and empowerment of the image of the city in question. Conversely, the overarching city brand can add to and accelerate… lees verder

Place Meets Flow: a new transit oasis for New Orleans
Place Meets Flow: a new transit oasis for New Orleans

How do you shape a street that works well for everyone? During the Walk Bike Places conference in New Orleans, Mobycon and BRAND The Urban Agency introduced the new jointly developed Integrated Place Assessment tool. This tool brings together the best of two… lees verder

‘Hi gorgeous, how are you today?’ It’s Sunday 7AM and I’m on my way to grab my morning coffee in Mid-City New Orleans, where I just arrived. Still jet lagged, the woman’s voice startles me, and I smile hesitatingly. She turns out to be… lees verder

Rosa Danenberg from Stockholm, Sweden
Rosa Danenberg from Stockholm, Sweden

How would you describe its inhabitants? Sthlm’ers enjoy a funny contrast between traditional values and extremely trend-following. New design and lifestyles mixed with nostalgia of the Swedisch countryside values. Why do you love your city? Stockholm offers the perfect deal: urban + nature. lees verder

Noelle Ghanem from Londen, United Kingdom
Noelle Ghanem from Londen, United Kingdom

How would you describe its inhabitants? Unlike what people usually think of Londoners, they’re actually really kind and helpful people. In London, it’s very cosmopolitan – the mix of cultures is one of the strengths of this city! Why do you love your… lees verder

Riikka Lahdensuo from Helsinki, Finland
Riikka Lahdensuo from Helsinki, Finland

Describe your city in 5 sound bites I would describe Helsinki as: The good life. Plenty of space for both individual originality and communal actions. Perfect size to start a movement. Urban vibe and quiet nature spots intertwined. Well-being (in various ways). How… lees verder

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